Create a brand identity for a newly established company introducing an innovative technological solution: a device that, through a combination of an app and dedicated hardware, helps users locate various items around the home, cottage, or company warehouse.
When designing the logo, we built on the idea of “Lost ’n’ Found.” The graphic symbol combines both concepts: “lost” is represented by the shape of a circular maze, while “found” is expressed through a magnifying glass.
As part of the logo development process, we created sketches exploring the initial ideas and concepts. At this stage, we deliberately avoided strict formal rules and tested a variety of visual directions.
We also carefully considered the colour palette and selected colours that are visually appealing while supporting the overall brand identity.
Interested in creating an outstanding and functional corporate identity? We will be happy to help.
.png)