Prvá Bratislavská Pekárenská is the largest industrial bakery in western Slovakia and is part of the Penam Group.
Our task was to create a new logo and complete visual identity that would immediately communicate the company’s business, scale, and core values.
For the new identity, we chose a handwritten typeface, reflecting the handcrafted nature of baked goods.
The typographic part of the logo is complemented by a symbol of freshly baked loaves of bread on a baker’s peel. Together, the typography and symbol create a visual identity that feels open, approachable, and human.
At the same time, the design reinforces the credibility and trustworthiness expected from a Slovak company of this size and standing.
PBP has been using the logo since 2008.
Interested in creating an outstanding and functional corporate identity? We will be happy to help.
.png)